Permanent Marketing Director: Food & Beverages | PepsiCo Vacancies
Job Description
PepsiCo Vacancies – Marketing Director: Food & Beverages – PepsiCo Park CDC Snacks
Location: Germiston, Gauteng
Company: PepsiCo
Job Type: Permanent
Job Sector: Food & Beverages
Marketing Director: Food & Beverages – PepsiCo Park CDC Snacks
Company: PepsiCo
Overview
PepsiCo is one of the world’s leading food and beverage companies, dedicated to creating more smiles with every sip and every bite. Our iconic portfolio—including Lay’s, Doritos, Gatorade, Pepsi, and Quaker—is enjoyed more than one billion times a day in over 200 countries. With a vision to be the global leader in beverages and convenient foods, we drive positive action for the planet and people through PepsiCo Positive, our strategic sustainability initiative.
In South Africa, our brands like Simba, Lay’s, Liqui Fruit, and Bokomo nourish and refresh consumers daily across meals, fitness, and on-the-go moments. With over 13,000 employees, our divisions—Bakeries, Grains, Foods, Fruit, Snacks, Juice & Beverages—shape South Africa’s food and beverage landscape.
Responsibilities
Lead the brand and consumer agenda for PepsiCo’s Convenience Foods and Beverages categories in South Africa, driving growth through strategic mix deployment, portfolio leadership, and innovation. Key brands include Ceres, Liqui Fruit, Lipton, Bokomo, FutureLife, and Weet-Bix.
- Own brand equity, market share, and top-line growth while developing communication strategies.
- Align marketing plans with PepsiCo’s long-term mission and vision, ensuring cross-functional execution.
- Lead media strategy, budget management, and team development to deliver short- and long-term objectives.
- Drive innovation and new product launches in partnership with Commercialisation and R&D.
- Strengthen consumer engagement through digital and traditional platforms.
- Manage external agencies and internal stakeholders within PepsiCo’s marketing ecosystem.
Key Accountabilities
- Develop and execute strategic growth plans with the Category GM and SSA CMO.
- Optimize marketing investments and prioritize brand initiatives per PepsiCo’s DICE framework.
- Align brand calendars with Go-To-Market (GTM) and Digital Experience (DX) teams.
- Lead long-term portfolio and pricing strategies, ensuring alignment with the Annual Operating Plan (AOP).
- Foster team development and marketing excellence to drive brand health, loyalty, and SOM gains.
- Deliver revenue (NR) and profit (NOPBT) targets through innovation and pipeline execution.
Qualifications
- 15+ years in brand marketing (FMCG preferred), with 5+ years as a Marketing Director.
- Honours or Master’s degree in Marketing, Business Management, or Economics.
- Proven success in multi-category portfolio management and 360° brand communication.
- Expertise in digital marketing, agency management, and programmatic content.
- Strong commercial acumen, strategic thinking, and leadership in matrix environments.
- Track record in innovation, brand positioning (TCP), and cross-functional collaboration.
PepsiCo is an Equal Opportunity Employer in line with the Employment Equity Act.
APPLY NOW
How to Apply
To apply for this position, click the “Apply Now” button or follow the specific instructions provided in the job description. Ensure that your CV and supporting documents are up to date and relevant to the position.
Please note: This job posting may be closed at any time by the employer, either due to internal recruitment policies, legal requirements, or once a suitable candidate has been found. We encourage you to apply as early as possible.
Only shortlisted candidates will be contacted.
96 total views, 1 today